Named for a material often used in Ancient Egyptian jewellery, Brown Jasper’s rich, mahogany-brown shine, uplifted by subtle hints of red, delivers timeless luxury – an evocative twist on the classic brunette.
For the most vivid results, we recommend applying to bleached hair. The colour on the pot is a simulation of the colour on a level 10.
Our Rich Naturals range delivers even coverage and contains a deep-conditioning formula that nourishes hair from the first application.
Part of our brown hair dye range.
Do NOT dye eyelashes or eyebrows.
If the product comes in contact with the eyes, rinse immediately with clean water.
Colours can sometimes stain certain surfaces & materials – use with care.
Directions doesn’t have a specific longevity on the hair.
Do not mix Directions with Peroxide.
To achieve lighter shades than your current colour, we recommend seeking professional advice.
Shades may vary at the manufacturer’s discretion.
Each pot contains 100ml semi-permanent hair colour.
100% vegan-friendly and cruelty-free.
Conditioning, cleansing formula for maximum shine.
All Directions colours are inter-mixable to create a new shade.
Retail price €: 31,87
74,93 €/L
Volume/weight/quantity: 400 ml
Barcode: —
Manufacturer:
UK:
La Riche Ltd
10 Towerfield Close
Shoeburyness, Southend-On-Sea, Essex
SS3 9QP, England, United Kingdom
EU:
La Riche Europe Limited
Unit 533, 21 Botanic Avenue
Belfast, BT7 1JJ
UK: Northern Ireland
info@la-riche.com
INGREDIENTS: AQUA (PURE), CETEARYL ALCOHOL, DISTEAROYLETHYL HYDROXYETHYLMONIUM METHOSULFATE (AND) CETEARYL ALCOHOL, CETEARETH-20, PROPYLENE GLYCOL, CITRIC ACID, METHYLPARABEN, FORMIC ACID, BASIC BROWN 16, BASIC BLUE 99, BASIC RED 51, HC YELLOW NO 4
FOR PROFESSIONAL USE ONLY
DIRECTIONS silver 100 ml 

















